INSIGHTS

INSIGHTS WE ARE EXCITED TO SHARE

Decoding audio content
Decoding Audio Content

The growing significance of audio-based content and interactive features on social media platforms can potentially [...]

Is Social Commerce still finding its footing in the Digital Age?
Is Social Commerce still finding its footing in the Digital Age?

It’s true that social commerce is still evolving and finding its footing in the market. [...]

We don't play at gamification - We take it seriously
We don’t Play at Gamification – We take it Seriously!

GAMIFICATION IN THE EDUCATION OF PATIENTS AND… HEALTHCARE PROFESSIONALS! The term “gamification” in the health [...]

Influencer Marketing: A game changer
Influencer Marketing: A game changer

The pandemic shifted the consumer landscape, creating a breed of adaptable and evolving buyers with [...]

Pharma isn't the bad guy
Pharma isn’t the bad guy

I’ve long wondered why pharmaceutical manufacturers are so often vilified for no other reason than [...]

Lessons from the Mainline: Healthcare Perspective
Lessons from the Mainline: Healthcare Perspective

No doubt, mainline agencies are ahead of the curve as compared to healthcare agencies. But [...]

What a positive visual!
What a positive visual!
And only used like a million times.

Fifteen. We have counted fifteen different brands using a patient standing at the top of [...]

Scientific Data Visualization
Scientific Data Visualization

Bringing alive scientific data visually and creatively in medical communication is critical to ensuring meaningful [...]

gamification education
Gamification Education

Playing various games is a universal activity, bringing out our instinct for competition and also [...]

Account management is for superheroes!
Account management is for superheroes!

Account managers consciously build and actively manage long-term relationships with strategically important customers, in order [...]

Saurabhi De - Insights
Micro-messaging and the evolution of digital communications

With the constant change in technology, the consumer’s digital journey is also evolving, and communications [...]

All about mHealth
All about mHealth

Technology has affected every aspect of our lives the past few years, during the pandemic, [...]

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